Website Design Best Practices

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Your website represents you and your online business in front of millions of people across the globe. It’s the place where your customers go to find information about your product and your services. Your website is the place where your followers get to know, like, and trust you. If you want to propel your online business towards success, then it is imperative for you to design a website that grabs the attention of your targeted audience. This article will show you website design best practices. Following these simple, yet important tips will increase your website’s effectiveness and propel your business towards success.

Website Design Best Practices

What is the current trend?

The answer is simple. Content Rich Layouts. 

People visit websites for the content–your ultimate goal as you create and design your website is to provide content that is insightful, well organized, and easy to read. As you write content and create pages, do several live previews. Read your text out loud. Notice the colors and the overall layout. Think about what you look for when you visit a website. Chances are if it is pleasing to you, it will be pleasing to your readers. The opposite is also true; chances are if it annoys you, then it will annoy your readers.

Do you want to learn how to create rich content? Click here to watch a video

Is the website responsive? 

This simply means your website is easily accessible from many devices–mobile phone, laptop, tablet, PC, and etc.

Is your information accurate and relevant?

There is nothing worse than wasting time reading out dated content or dishonest information. People search the web for content that is helpful, honest, and relevant to their needs. If you are writing a review, be honest. Provide the best information possible for your readers, and they will want to keep coming back because they trust you. Return customers lead to higher conversion rates.


Your logo is what makes you stand out from the competition, and it helps your readers easily identify your products and services. We created this logo in minutes at Free Logo Design. 

work from home, internet marketing


Color is an extremely important design element. Having an appropriate color pattern on your web page is essential for providing a professional high quality experience for your audience. If your website doesn’t present the right amount of visual appeal, your readers will be distracted from your content. In some cases, they will leave your website to search for a more appealing one. Color is powerful; it sets the tone and mood of your site.

website design


Having an understanding of the messages that are being sent by a particular color can prove to be very beneficial for your business. You can use color to help your audience move through your web page, to encourage them to make a purchase or sign up for a news letter, to create unity and coherence to your web design, and to create a dynamic brand for your business.


Red indicates a call to action. 

Green helps your readers to make a purchase decision.

Blue suggests honesty and credibility.

Indigo suggests sincerity and integrity.


Media includes everything from small icons, to images, to banners, to videos, to word art, and more. The media or graphics you choose should be simple, clear, and have a purpose. To find out why you should use images and videos in your websites, watch this video.

Click Here To Create Your Own Website For Free

  Do you have questions or tips?  We’d love to hear from you. Please leave a comment below.

Larry and Kathy


  1. Daniel

    Excellent article! I never knew that the colors had different meanings. I have a website about injuries and health and I am using blue as the main color. I chose blue out of luck. My website does transmit a feeling of credibility and honesty with the help of blue. I don’t get the same feeling using other colors.

    • Larry and Kathy

      Hi Daniel,

      We found our research on this topic to be very interesting. It got us to be more aware of how we react to colors. Glad you chose the right color for your website; we hope the information you have read here will be helpful as you continue to build your website. You mentioned blue. That’s interesting. In thinking about it, blue is most often associated with medical topics.

      Thanks for stopping by!

      Larry and Kathy

  2. You have a lot of great information in this article. I really like the part about the colors and the message that certain colors convey. I also like the point you made about return customers. I’ve been thinking about a logo lately for my business, so I’m glad you provide that information also. Thanks for providing this very useful information.

    • Hello Gary,
      Thank you for taking the time to read our post. Returning customers are a must for any successful business. Without them, there would be no business. Adding a logo to your business will be helpful for your followers/customers to connect with your brand. We wish you all the best in your business.
      Larry and Kathy

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